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Everytime I have the oppertunity to speak with someone considering purchasing their first restroom trailer the questions always comes up "how do I market my restroom trailer". I tell everyone my farvorite marketing strategies are:

• Partnering with local party rental companies
• Partering with local wedding planners
• Having a great website that searches well
• Google Adwords 
• Using your restroom trailer as a mobile billboard

All of the above strategies work well and are extremely valuable but today I want to focus on "using your restroom trailer as a mobile billboard".  This is one of the least expensive and most effective ways of advertising your restroom trailer.  We have been using this tactic in our rental fleet for the last ten years and have learned a lot about how to do it the right way.

Using your trailer as a marketing tool and still having it look elegant for special event rentals is a delicate balancing act. If you wrap the trailer in big bold lettering, it works great for generating calls from potential customers, but the bride who you are delivering the trailer to may not appreciate you using her wedding as an oppertunity to advertise your restrooms.  If you keep the wrap job minimal and use small fonts it will be near impossible for people to read while it is traveling down the hi-way, therefore cutting down on the number of calls you will recieve but the bride whos wedding you are using the trailer for will be much happier.

In my experience wrapping the three sides of the restroom trailer that are not seen when entering and exiting the restrooms with bold lettering is the way to go.  This way you get great exposure when you are moving the restroom trailer from location to location, but it does not look like a billboard to your customers using the restrooms at their event.  Now that we have discussed how to wrap your trailer the next item is what should the wrap say.  We have had the most success in generating leads with something simple like: